©Alexi Lubomirski for Lancôme

22nd February 2019, Lancôme is pleased to announce the appointment of American actress, singer, and fashion authority Zendaya Coleman as the new face of the brand.

At age 22, Zendaya becomes part of the stellar cast of Lancôme ambassadors, adding her unique and diverse vision to the esteemed French luxury house of beauty. “It’s a huge honour to be able to represent a brand like Lancôme and join such an incredible line-up of iconic women,” says Zendaya.

Françoise Lehmann, Lancôme International President adds: “We look forward to a joyous future with Zendaya, whose charisma, influence in film, music and fashion is undoubted.  Zendaya brings a youthful and a unique approach to beauty that perfectly complements Lancôme’s vision and creativity.”

A Perfect Partnership

With a social media following of more than 54 million, Zendaya has become one of the most influential and prominent names in the industry.

She is a role model for her generation and she uses her voice to promote education and positivity.

At the same time, Zendaya’s involvement with charitable causes ties in with Lancome’s philanthropic commitment as well.

Joining the Lancôme stellar group of ambassadors of Julia Roberts, Kate Winslet, Isabella Rossellini, Penelope Cruz, Lupita Nyong’o, Lily Collins and Taylor Hill, Zendaya’s irresistible appeal and strong identity – attributes she shares with the other ambassadors – is indicative of a happy, bright and shining future within the Lancôme family.